The clever marketing strategy urges beer drinkers to team up with Olympia Beer and The Falcon Project for the safe capture of a Bigfoot. They’re offering a $1 million dollar reward. The only caveat is that Bigfoot cannot be harmed in the processes. So put away your tranquilizer guns and put down those beers.

This type of marketing is nothing new in the Bigfoot community. However, it is interesting to note that the reward money has been getting smaller and smaller throughout the years. Olympia Beer’s offer for $1 million dollars will be paid to whoever finds and captures a living Bigfoot.

The money will be delivered in $25,000 a year payments for the next 40 years. Sounds like the Olympia Beer company has been reading GhostTheory’s Bigfoot DNA follow ups.

Olympia Beer and Bigfoot have been leaving footprints together in the Pacific Northwest since 1896.

We have been sharing the same backyard for over a century and we believe it’s time to do what has never been done, and that is to offer a one million dollar reward to anyone who can ensure the safe capture of Bigfoot. When we say safe capture that means Bigfoot has to be alive and breathing folks, with no wounds. That’s right you can’t use any act of violence, no guns/knives/boxing gloves/nets/etc, only sugar or sweets to lure him in.

You must register to participate in the search. To report your discovery of irrefutable evidence of the existence of Bigfoot, click on the “Submit Capture Report” link on the left and follow the instructions to report your evidence. You participation in the search is subject to the complete Official Rules.

To aid us in this adventure, Olympia Beer is partnering with The Falcon Project

The Falcon Project has been identified as “the most penetrative search for Bigfoot ever conducted in the United States.” They will conduct an aerial search for Sasquatch employing an unmanned airship with high definition thermal imaging camera equipment. –source: Olympia Bigfoot

Henry@GhostTheory wrote an interesting recap about the Falcon Project last year, read up on it here.